Our guest today on the sellerboard show is Brian Johnson. Brian runs an advertising agency for Amazon sellers, Canopy Management and is the founder of PPC Scope, a software tool for PPC optimization. With his team, he helps 7-figure Amazon sellers run their PPC ads profitably.
We talked about keywords (how to find the most relevant keywords, how many keywords do you need), how to organize your campaign structure, what you can learn from your CTR and conversion rate. There a lot of details and helpful tips in this episode, enjoy!
We have some more exciting guests lined up for you, so don't forget to subscribe and stay tuned!
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Links:
Brian's 9 Proven optimization steps to profitable advertising:
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Check out our previous episodes!
Adam Fisher - about Online Arbitrage and Private label, sourcing the product and launch strategies
Ben Donovan - about Amazon UK and product launching through Facebook
Alex Huditan - about product research, his team and motivation
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